Agency: Paper Stone Scissors

Client: Peekaboo Cosmetics  

Scope of work: Branding, Packaging Design & Character Illustration 

Peekaboo is a new Cosmetics range that will be released in China, targeting working, young adult females. The Peekaboo girl surrounds herself by the things that invigorate her everyday and all of her favourite things; shoes, makeup, flowers, birds, perfume, and the things that make her feel beautiful! The Peekaboo logo is designed on a chain and printed in silver foil to represent a fashionable necklace. A bit of bling is always appealing to our Peekaboo girl! 

Agency: Stone Design

Client: Bulla Dairy Foods

Scope of work: Sub-branding, Packaging Design & Rollout

Alongside an existing range of single fruit flavours, the key to making the new ‘Fruit Duo’s range pop out, was to create a dynamic sub-brand. Due to popularity, new flavours were launched. There is a ‘Dessert’ range on shelf & ‘Vanilla’ range to be launched.

Agency: Stone Design

Client: Bulla Dairy Foods

Scope of work: Sub-Branding, Packaging Design & Photography Art-Direction

Bulla’s Chocbars range hadn’t been touched since the seventies, hense the new look had to convey modernity and needed to stand up against it’s competitor; ‘Peters Choc Wedge’. The new shelf blocking ‘red’ for Bulla Chocbars now dominates the category and is one of Australia’s favourite multipack ice-creams.

Agency: Stone Design

Client: Bulla Dairy Foods

Scope of work: Sub-Branding & Packaging

The brief was to re-fresh an existing product, however preserve the containers’ clean white background, reinforcing the products health benefits. Typography and photography was modernised and the colour coding swoosh denoting flavour varients, all deliver greater shelf appeal.

Agency: Stone Design 

Client: Sorbent Facials  

Scope of work: Packaging Design 

Here is the current Tissue Box packaging in Australia! But more recently, Sorbent has undergone a huge strategy re-structure… unfortunately I can’t showcase the new thinking and designs that followed due to confidentiality!

Agency: Stone Design

Client: Sorbent Hygiene  

Scope of work: Sub-Branding & Packaging Design

This product was about to be pulled from the Sorbent Hygiene range… however the Brand Managers still believed in the product. The Brief was to re-design Clean & Fresh completely, targeting women aged 35 onward. With the new design, sales went up by 20%.

Agency: Blue Marlin

Client: Dandenong Logis 

Scope of work: Branding & Application 

Dandenong Logis is a master planned industrial estate. The brand needed to reflect a new benchmark for quality and sustainability in a corporate world.

logo’s…

Agency: Blue Marlin

Client: Sorouh Real Estate UAE  

Scope of work: Concept Branding & Naming Project 

This name & brand was one of the many concepts presented for a new city development in between Abu Dhabi & Dubai. Other names like Emerald City were even presented! In Arabic, ‘Al Vanir’ means to come to a place.