Agency: Stone Design
Client: Bulla Dairy Foods
Scope of work: Sub-Branding, Packaging Design & Photography Art-Direction
Bulla’s Chocbars range hadn’t been touched since the seventies, hense the new look had to convey modernity and needed to stand up against it’s competitor; ‘Peters Choc Wedge’. The new shelf blocking ‘red’ for Bulla Chocbars now dominates the category and is one of Australia’s favourite multipack ice-creams.
Agency: Stone Design
Client: Bulla Dairy Foods
Scope of work: Sub-Branding, Packaging Design & Photography Art-Direction
Bulla’s Chocbars range hadn’t been touched since the seventies, hense the new look had to convey modernity and needed to stand up against it’s competitor; ‘Peters Choc Wedge’. The new shelf blocking ‘red’ for Bulla Chocbars now dominates the category and is one of Australia’s favourite multipack ice-creams.
Posted 2 years ago View high resolution